SPEAKING

Keynotes that change how teams sell on Monday.

Ronnell Richards delivers keynotes and workshops that change how technology sellers and channel teams actually behave after the event. Sessions blend 25 years of field experience with the Relationship-Centric Selling method.

FOR EVENT ORGANIZERS

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FORMATS

Pick the shape that fits your room.

Keynote

45 to 60 minutes

A high-energy main-stage talk that resets how the room thinks about trust, discovery, and closing. Best for conferences, kickoffs, and partner summits.

Workshop

Half day or full day

Hands-on training where teams build their 3 W's, rewrite outreach live, and leave with messaging they will actually use on Monday.

Panel and fireside

30 to 45 minutes

Moderated or featured guest sessions on the state of the channel, partner activation, and selling in the age of AI.

SIGNATURE TOPICS

Talks built from the field, not a template.

Every session is tailored to your audience and grounded in the Relationship-Centric Selling method.

Relationship-Centric Selling in the age of AI

Why automation raised the floor and lowered trust, and what sellers must do differently to stand out now.

Activating the dormant 90% of your partner ecosystem

TSDs recruit roughly 1,500 partners a year and about 10% ever produce. Here is how to develop the rest.

Old money to new money

Growing revenue from the base you already have instead of chasing the next cold list.

Shut The Hell Up and Sell

The talk behind the book. Listen more, pitch less, and let the close happen as a result of alignment.

WHO IT IS FOR

Audiences

  • Supplier and vendor sales kickoffs
  • TSD partner summits and roadshows
  • Technology Advisor and MSP communities
  • Industry conferences and associations
  • Corporate sales organizations and revenue teams

WHAT CHANGES

Outcomes

  • Sellers leave with a clear who, what, and why for their own book of business
  • Teams replace generic outreach with relevant, trust-first messaging
  • Leaders get a shared language for coaching discovery and pipeline quality
  • Sessions have generated qualified opportunities from a single talk
Ronnell's webinar trainings consistently doubled our turnout.

JoLynn Hauser, Gradient Cyber

BOOKING

Let's talk about your event.

Share your date, audience, and the behavior you want to change. Ronnell will come back with a session outline built for your room.